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p.70 LEADERSHIP ³ª´Â GE¸¦ ¾î¶»°Ô º¯È½ÃÄ׳ª HOW I REMADE GE º¯ÇõÀÇ °úÁ¤¿¡¼ ¾òÀº ±³ÈÆ Á¦ÇÁ¸® R. À̸áÆ®
p.98 GLOBALIZATION GEÀÇ ±Û·Î¹ú ¼ºÀå ½ÇÇè GE¡¯S GLOBAL GROWTH EXPERIMENT ±Û·Î¹ú-·ÎÄÃÁ¶Á÷ °£ °¥µîÀ» ÇؼÒÇÏ´Ù ¶õÁ¦ÀÌ ±¼¶óƼ
p.102 MANAGING PEOPLE ÀÎÀç °ü¸® °³Çõ REINVENTING TALENT MANAGEMENT µðÁöÅÐ ±â¹ÝÀÇ ±Û·Î¹ú ÀÎÀç °ü¸®¸¦ À§ÇÑ GEÀÇ ¾Ö³Î¸®Æ½½º È°¿ë¹ý ½ºÆ¼ºì ÇÁ·ÎÄɽÃ
p.106 COMMENTARY ON SPOTLIGHT 21¼¼±â ¼ºÀå¿¡ ÃÖÀûÈµÈ ±Û·Î¹ú ¡®µðÁöÅÐ »ê¾÷ ±â¼ú±â¾÷¡¯À¸·Î º¯½Å Á¶º´·Ä
p.110 COMMENTARY ON SPOTLIGHT À̸áÆ®ÀÇ ¿©Á¤, ±â¾÷ º¯½ÅÀÇ ±æ ±Ç±âȯ
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p.51 ARTICLE µå·Ð, Áö±Ý ÀÏÇÏ·¯ °©´Ï´Ù DRONES GO TO WORK Å©¸®½º ¾Ø´õ½¼
p.59 DATA µå·ÐÀÇ ºñ»ó DRONES TAKE OFF
p.64 VIDEO Àӽà ÈÞ´ëÀüÈ ±âÁö±¹À¸·Î È°¾àÇÏ´Â µå·Ð TETHERED DRONES SERVE AS TEMPORARY CELL TOWERS ½ºÄà º£¸®³ªÅä
p.65 ARTICLE µå·ÐÀÌ ÇÒ ¼ö ÀÖ´Â ÀÏÀº ¾îµð±îÁö? DOES A DRONE DO THAT? HBR ½ºÅÂÇÁ
p.66 ARTICLE µå·Ð Àü·«¿¡ ¾î¶»°Ô À±¸®¼ºÀ» ºÎ¿©ÇÒ±î? GROUNDED: HOW TO INTEGRATE ETHICS INTO YOUR DRONE STRATEGY ´ÙÀÌ¾Ø ±âºì½º
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p.114 LEADING TEAMS ÀÏ ÀßÇÏ´Â ÀÎÀç 200% È°¿ë¹ý The Overcommitted Organization ¿©·¯ ÆÀ¿¡¼ Á÷¿øµéÀ» °øÀ¯ÇÏ´Â ÀÏÀº ¾î·Æ´Ù. ±× ÀÌÀ¯¿Í ÇØ°á ¹æ¹ýÀº ¹«¾ùÀΰ¡? ¸¶Å© ¸ðÅÙ½¼, ÇÏÀ̵ð K. °¡µå³Ê
p.124 MANAGING YOURSELF ÇູÀÇ µ£ Happiness Traps Á÷Àå¿¡¼ ½º½º·Î ºÒÇà¿¡ ºüÁö´Â ¹ý ¾Ö´Ï ¸ÆÅ°
p.134 OPERATIONS ¿Â¶óÀÎ ½ÇÇèÀÇ ³î¶ó¿î Èû The Surprising Power of Online Experiments A/BÅ×½ºÆ® °°Àº ´ëÁ¶½ÇÇè¿¡¼ ÃÖ´ëÄ¡ ¾ò¾î³»±â ·Ð ÄÚÇϺñ, ½ºÅ×ÆÇ ÅèÅ©
p.144 ECONOMICS & SOCIETY Çãºê°æÁ¦ÀÇ °ü¸® Managing Our Hub Economy µðÁöÅÐ ½´ÆÛÆÄ¿ö ½Ã´ëÀÇ Àü·«, À±¸®, ±×¸®°í ³×Æ®¿öÅ© °æÀï ¸¶¸£ÄÚ À̾ȽÃƼ, Ä«¸² R. ¶óÄ«´Ï
p.156 MARKETING »çȸÀû ¸ñÀûÀ» °æÀï·ÂÀ¸·Î¡¦Competing on Social Purpose »çȸÀû ¸ñÀû°ú ¼ºÀåÀ» È¿°úÀûÀ¸·Î ¿¬°è½ÃŲ ºê·£µåµé ¿À¸¶¸£ ·Îµå¸®°Ô½º ºô¶ó, ¼±´õ ºêÇ϶óµå¿ÍÁî
p.166 COMPENSATION ºÎÀÛ¿ë ¾ø´Â ¼º°ú¸ñÇ¥ ¼³Á¤¹ý Comp Targets That Work °£ºÎµéÀÌ ½Ã½ºÅÛÀ» ³ó¶ôÇÏÁö ¸øÇÏ°Ô ÇÏ·Á¸é ¶ó´ÙÅ©¸®½´³ °íÆȶõ, Á¸ È¥,Åäµå ¹Ð¹ø
p.174 NONPROFIT MANAGEMENT ¼¼»óÀ» ¹Ù²Û ÀÚ¼±È°µ¿ Audacious Philanthropy »çȸº¯È¸¦ ºÒ·¯¿Â 15°¡Áö ÀÚ¼±È°µ¿ »ç¾÷ÀÇ ±³ÈÆ ¼öÀü ¿ïÇÁ µðÆ®ÄÚÇÁ, ¿¡ÀÌºê ±×¸°µé
p.186 OPERATIONS ¿Ö ¿ì¸®´Â °ü¸®¿ª·®À» °ú¼ÒÆò°¡Çϴ°¡?Why Do We Undervalue Competent Management? ¿ì¼öÇÑ °ü¸®¿ª·® ¾øÀÌ´Â ÈǸ¢ÇÑ ¸®´õ½Ê°ú ¶Ù¾î³ Àü·«µµ ¹«¿ëÁö¹°ÀÌ´Ù. ¶óÆÄ¿¤¶ó »çµÐ, ´ÏÄ÷¯½º ºí·ë, Á¸ ¹Ý ¸®³Ù
p.196 MANAGING ORGANIZATIONS °æ¿µÀº °úÇÐ ±× ÀÌ»óÀÌ´Ù Management Is Much More Than a Science µ¥ÀÌÅÍ ÁÖµµÀÇ ÀÇ»ç°áÁ¤ÀÌ °¡Áø ÇÑ°è ·ÎÀú L. ¸¶Æ¾, Åä´Ï °ñ½ººñ-½º¹Ì½º
¢ºIDEA WATCH ÃֽŠ¿¬±¸¿Í ¾ÆÀ̵ð¾îµé
p.18 ENTREPRENEURSHIP ¡®¸Æ¶ô¡¯°ú ¡®¿©°Ç¡¯,ÀÓ¿ø ä¿ëÀÇ ¼ºÆи¦ °¡¸¥´Ù When Hiring Execs, Context Matters Most ¡®¸¸´É ÀÎÀ硯 »ç°í¹æ½ÄÀ» ³Ñ¾î¾ß ÇÑ´Ù. ¿©·¯ ÃֽŠ°æ¿µÇÐ ¸®¼Ä¡¿Í ¾ÆÀ̵ð¾îµµ ÇÔ²² ¼Ò°³ÇÑ´Ù.
p.26 DEFEND YOUR RESEARCH ¡®»ç¶÷ÀÇ ¿Ü¸ð´Â À̸§À» µû¶ó°£´Ù We Look Like Our Names ¾ó±¼À» º¸°í À̸§À» ¾î´À Á¤µµ ¸ÂÈú ¼ö ÀÖ´Â ÀÌÀ¯´Â?
p.28 ORGANIZATIONAL CULTURE Áø¼ÖÇÑ ½ºÅ丮, ȸ»ç °¡Ä¡ ÀüÆÄÇÏ´Â ÃÖ°íÀÇ ¼ö´Ü Use Stories from Customers to Highlight Your Company¡¯s Purpose ¿¡¸®Ä« ÄɽºÀ©
p.30 SALES ¿µ¾÷ÀÇ ¼ºÆÐ °¡¸£´Â 6°¡Áö ¿ä¼Ò 6 Reasons Salespeople Win or Lose a Sale ½ºÆ¼ºê W ¸¶Æ¾
p.32 PRODUCT DEVELOPMENT ´À¸®°Ô °¡´Â Çõ½ÅÀÇ ÀÌÁ¡ The Benefits of Taking a Slower Approach to Innovation »ù ÆÛµå, Æäµ¥¸®ÄÚ ·Îµå¸®°Ô½º Ÿ¸£µðƼ
p.36 LEADERSHIP ºñÁî´Ï½º ¸®´õ°¡ SF¸¦ ´õ ¸¹ÀÌ Àоî¾ß ÇÏ´Â ÀÌÀ¯ Why Business Leaders Need to Read More Science Fiction
p.38 MANAGING YOURSELF ¾ÆÀÌ°¡ ¾ÆÇà ¶§ Á÷ÀåÀÎ ºÎ¸ð ¾î¶»°Ô ´ëóÇØ ¾ß Çϳª How to Handle Work When Your Child Is Sick µ¥ÀÌÁö ¿þÀ̵å¸Õ ´Ù¿ï¸µ
p.40 LEADERSHIP ¸é¿ª·Â ³ôÀÌ°í »ç¸ÁÀ§Çè ³·Ãß´Â ¿ìÁ¤ÀÇ Èû Being Too Busy for Friends Won¡¯t Help Your Career ´Ò ·ÎÁî
p.43 Áßµ¿ÀÇ eÄ¿¸Ó½º °ÀÚ ¼öÅ©´åÄÄ CEO Souq.com¡¯s CEO on Building an E- Commerce Powerhouse in the Middle East ¿©ÀüÈ÷ Çö±Ý °áÁ¦°¡ Àý´ëÀûÀÎ Áßµ¿Áö¿ª¿¡¼ eÄ¿¸Ó½º¿¡ ÇÊ¿äÇÑ ½Å·Ú¸¦ ¾ò´Ù ·Î³¯µµ ¸ðÂ÷¿Í
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p.206 MANAGING YOURSELF ³» ¼º°ÝÀÌ Ä¿¸®¾î¸¦ ¸ÁÄ£´Ù Could Your Personality Derail Your Career? ±àÁ¤Àû ¼º°ÝÀÌ¶óµµ ±Ø´ÜÀûÀ¸·Î ¹ßÇö½ÃÅ°Áö ¸¶¶ó Å丶½º Â÷¸ð·Î-ÇÁ·¹¹«ÁöÅ©
p.210 CASE STUDY Ãß°¡¼öÀÍ Ã¢ÃâÀ» °í¹ÎÇÒ ¶§ When It¡¯s Time to Expand Beyond the Base VIP ȸ¿øÁ¦¸¦ °í·ÁÇÏ´Â ¾î´À ÀͽºÆ®¸² ½ºÆ÷Ã÷ À̺¥Æ® ȸ»çÀÇ »ç·Ê ¸¶¸£ÄÚ º£¸£Æ¼´Ï, ³×ÀÌ´õ Ÿ¹Ù¼Ö¸®
p.216 SYNTHESIS ¼¼»óÀ» µÚÁý´Â ¹ß¸í Game-Changing Inventions ¹«¾ùÀÌ Çõ¸íÀû ¾ÆÀ̵ð¾î¸¦ ¸¸µå´Â°¡ ¾Ù¸®½¼ ºñ¾îµå
p.163 LIFE¡¯S WORK ¸¶ÀÌŬ ½ºÆ®¶óÇÑMICHAEL STRAHAN
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p.12 Editor¡¯s Pick
p.14 Contributors
p.218 Executive Summaries